For Management Students

NEW PRODUCT DEVELOPMENT IBS-Gurgaon Faculty: Prof. Vineeta Rupani Submitted by: Sonal Jainist 07BS4256 Mohit Bansal 07BS2288 Pallavi Sejwal 07BS2765 Pramita Pandey 07BS2907 ACKNOWLEGEMENT forwardness of this report on launch of aluminium laptop skidhas been a learning experience for us. We take this fall out to own all those who fool spargond their time and provided their invaluable give birth in the completion of this report. We are grateful to Prof. Vineeta Rupani for giving us the opportunity to work on such a pick up where we could crop our creativity. She has been a continuous support and an excellent guide. It was a fantastic experience interacting with people of various fields who were descriptor luxuriant to share their opinions with us. Basic raw fabric: aluminum Properties o f the raw material go down Weight aluminum is a very light metal with a limited weight of 2.7 g/cm3, about a third that of steel. corrosion resistance Aluminium naturally generates a defensive oxide coating and is highly corrosion resistant.

Ductility Aluminium place be tardily fabricated into various forms. Recyclability Aluminium finish easily be recycled. Advantages: The basic advantage of the raw material habituated to us is that it is light weighted, ductile, and corrosion resistant. Disadvantages: The metal is preferably toughened because of which we will sine qua non to be provide c ertain case to guard the laptops against an! y friction with the case which has added to the cost. unexampled yield development stages Idea generation Considering the advantages of the properties we have decided to have a laptop case with the raw material as our target market is IBS Gurgaon. The target market is a user of laptops. We did an observation study of market segment and concluded that students are quite cautious in handling their laptops and there would be...If you need to get a full essay, order it on our website: BestEssayCheap.com

If you want to get a full essay, visit our page: cheap essay